{"id":12764,"date":"2023-02-13T20:28:55","date_gmt":"2023-02-13T19:28:55","guid":{"rendered":"https:\/\/anafric.es\/els-mercats-municipals-guanya-quota-de-compra-pero-el-supermercat-continua-sent-el-centre-de-consum\/"},"modified":"2023-02-13T20:50:39","modified_gmt":"2023-02-13T19:50:39","slug":"els-mercats-municipals-guanya-quota-de-compra-pero-el-supermercat-continua-sent-el-centre-de-consum","status":"publish","type":"post","link":"https:\/\/anafric.es\/ca\/els-mercats-municipals-guanya-quota-de-compra-pero-el-supermercat-continua-sent-el-centre-de-consum\/","title":{"rendered":"Els mercats municipals guanyen quota de compra, per\u00f2 el supermercat continua sent el centre de consum"},"content":{"rendered":"<p>Segons l&#8217;\u00faltima enquesta sobre h\u00e0bits de consum elaborada per la Mesa de Participaci\u00f3 Associacions de Consumidors (MPAC) els mercats municipals guanyen atracci\u00f3 de cara al comprador (passen de l&#8217;11% del 2021 al 13%, el 2022). Tot i que el supermercat continua sent el centre neur\u00e0lgic de les compres del consumidor catal\u00e0, un 53% de les compres de la cistella de la compra es faria en aquesta superf\u00edcie. Un 11% dels consumidors es queden amb el petit comer\u00e7.<\/p>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-12759 size-full\" src=\"https:\/\/anafric.es\/wp-content\/uploads\/2023\/02\/vendedor-carniceria-ayuda-elegir-producto-clienta-cierra.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/anafric.es\/wp-content\/uploads\/2023\/02\/vendedor-carniceria-ayuda-elegir-producto-clienta-cierra.jpg 1000w, https:\/\/anafric.es\/wp-content\/uploads\/2023\/02\/vendedor-carniceria-ayuda-elegir-producto-clienta-cierra-300x200.jpg 300w, https:\/\/anafric.es\/wp-content\/uploads\/2023\/02\/vendedor-carniceria-ayuda-elegir-producto-clienta-cierra-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>L&#8217;estudi tamb\u00e9 analitza l&#8217;estat de la compra online a Catalunya. L&#8217;estudi revela que el 20% dels consumidors catalans utilitzen internet com a canal de compra habitual, encara que aquesta quota triplica la mitjana estatal.<\/p>\n<p>L&#8217;estudi tamb\u00e9 es fa ress\u00f2 de la import\u00e0ncia que el consumidor d\u00f3na a les xarxes socials que les pren com a font d&#8217;informaci\u00f3 per acceptar o rebutjar el producte.<\/p>\n<p>El consumidor catal\u00e0 \u00e9s conscient de la import\u00e0ncia de l&#8217;alimentaci\u00f3 per a la salut i, segons aix\u00f2, un 73% afirma mantenir h\u00e0bits saludables. m\u00e9s d&#8217;un ter\u00e7 dels consumidors asseguren que en determinen la compra en funci\u00f3 de si el fabricant o el distribu\u00efdor t\u00e9 un comportament social \u00e8tic.<\/p>\n<p>M\u00e9s informaci\u00f3 a <a href=\"https:\/\/www.elperiodico.com\/es\/consumo\/20230210\/consumidor-catalan-vez-mercado-supermercado-82769804\" target=\"_blank\" rel=\"noopener\">EL PERI\u00d3DICO DE CATALUNYA<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Segons l&#8217;\u00faltima enquesta sobre h\u00e0bits de consum elaborada per la Mesa de Participaci\u00f3 Associacions de Consumidors (MPAC) els mercats municipals [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":12760,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1091,1135],"tags":[1595,1594,1593,1596],"class_list":["post-12764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-anafric-ca","category-meat-ca","tag-carnes-ca","tag-consumo-ca","tag-mercados-ca","tag-supermercados-ca"],"acf":[],"_links":{"self":[{"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/posts\/12764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/comments?post=12764"}],"version-history":[{"count":1,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/posts\/12764\/revisions"}],"predecessor-version":[{"id":12778,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/posts\/12764\/revisions\/12778"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/media\/12760"}],"wp:attachment":[{"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/media?parent=12764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/categories?post=12764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/tags?post=12764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}