{"id":9208,"date":"2021-05-28T13:33:37","date_gmt":"2021-05-28T11:33:37","guid":{"rendered":"https:\/\/anafric.es\/28-de-maig-dia-internacional-de-lhamburguesa-provacuno-presenta-la-campanya-buscalesunnombre-com\/"},"modified":"2021-05-28T13:33:37","modified_gmt":"2021-05-28T11:33:37","slug":"28-de-maig-dia-internacional-de-lhamburguesa-provacuno-presenta-la-campanya-buscalesunnombre-com","status":"publish","type":"post","link":"https:\/\/anafric.es\/ca\/28-de-maig-dia-internacional-de-lhamburguesa-provacuno-presenta-la-campanya-buscalesunnombre-com\/","title":{"rendered":"28 de maig. Dia Internacional de l&#8217;Hamburguesa. Provacuno presenta la campanya \u00abB\u00fascalesUnNombre.com\u00bb"},"content":{"rendered":"<p class=\"heditor_first\"><strong>PROVACUNO<\/strong>, se suma a la celebraci\u00f3 del Dia Mundial de l&#8217;Hamburguesa amb la presentaci\u00f3 d&#8217;una nova i divertida campanya en qu\u00e8 vol reivindicar l&#8217;\u00fas de la paraula \u00abhamburguesa\u00bb nom\u00e9s per a aquells elaborats que portin carn. Les que no, \u00abs\u00f3n una altra cosa, per\u00f2 no s\u00f3n hamburgueses\u00bb, com resa l&#8217;espot que podem veure a partir avui en diversos mitjans.<\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"BuscalesUnNombre.com\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/tHpjobEWfv0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>La campanya, titulada <a href=\"http:\/\/www.buscalesunnombre.com\/\" target=\"_blank\" rel=\"noopener\">BuscalesUnNombre.com<\/a>, pret\u00e9n ajudar les empreses que utilitzen tota mena d&#8217;ingredients a l&#8217;hora de fabricar alguna cosa similar a una hamburguesa a que adoptin un nom diferent i creatiu. Per a aix\u00f2, a la web <a title=\"Visitar el enlace\u00a0(en nueva ventana)\" href=\"http:\/\/www.buscalesunnombre.com\/\" target=\"_blank\" rel=\"noopener\">www.buscalesunnombre.com<\/a><\/p>\n<p>ja s&#8217;ha habilitat un espai on qualsevol usuari pot proposar el nom per a aquest tipus de productes. Des dels m\u00e9s creatius als m\u00e9s divertits, dels m\u00e9s trencadors als m\u00e9s evidents. L&#8217;\u00fanica condici\u00f3 \u00e9s que no siguin ofensius.<\/p>\n<p><strong>No confondre el consumidor<\/strong><\/p>\n<p>\u00abPer a nosaltres en PROVACUNO, les hamburgueses haurien de ser de carn de bov\u00ed, les aut\u00e8ntiques, encara que segons la legislaci\u00f3 espanyola es poden utilitzar d&#8217;altres carns. Per\u00f2 sempre han de ser de carn. La resta no s\u00f3n hamburgueses \u00ab, ha assegurat<strong> Eliseu Isla<\/strong>, president de PROVACUNO, durant la presentaci\u00f3 de la campanya. \u00abCada vegada hi ha m\u00e9s productes fets en laboratori i a for\u00e7a de barrejar ingredients i ingredients, en alguns casos m\u00e9s de 20, que volen imitar la forma, l&#8217;aspecte o, fins i tot, el sabor de les hamburgueses i dir-igual. No t\u00e9 cap sentit, creiem en la interprofessional. Perqu\u00e8 \u00ab, ha insistit Illa,\u00bb \u00e9s una forma de confondre als consumidors en un mercat en qu\u00e8 el respecte per l&#8217;origen dels aliments i la seva denominaci\u00f3 s\u00f3n clau \u00ab.<\/p>\n<p>Per ajudar-los a trobar un nom a aquests productes, la campanya de PROVACUNO ajudar\u00e0 a buscar centenars d&#8217;opcions per substituir-lo, des d&#8217;avui i fins al pr\u00f2xim 15 de juny. Despr\u00e9s, un jurat especialitzat ser\u00e0 l&#8217;encarregat de triar el nom perfecte per proposar-ho a la societat perqu\u00e8 l&#8217;adoptin com a alternativa a la paraula \u00abhamburguesa\u00bb.<\/p>\n<p>Teniu m\u00e9s informaci\u00f3 en aquest <a href=\"http:\/\/www.provacuno.es\/vacuno\/noticias\/provacuno-reivindica-el-uso-de-la-palabra-hamburguesa-con-la-campana-buscalesunnombrecom_1024_325_2296_0_1_in.html\" target=\"_blank\" rel=\"noopener\">enlla\u00e7<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PROVACUNO, se suma a la celebraci\u00f3 del Dia Mundial de l&#8217;Hamburguesa amb la presentaci\u00f3 d&#8217;una nova i divertida campanya en [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5812,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[123,782,148,901,784,161,472,64,80,164,105,58],"tags":[100,116,101,56,48,50],"class_list":["post-9208","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-anafric","category-associacio","category-covid19","category-dia-delhamburguesa","category-empresas-asociacidas","category-empreses-collaboradores","category-hamburguesa","category-ovino-caprino","category-porci","category-ramaderia","category-sector","category-vacuno-es","tag-anafric","tag-empresa-colaboradora","tag-empresas-carnicas","tag-ovino","tag-porcino","tag-vacuno-es"],"acf":[],"_links":{"self":[{"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/posts\/9208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/comments?post=9208"}],"version-history":[{"count":0,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/posts\/9208\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/media\/5812"}],"wp:attachment":[{"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/media?parent=9208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/categories?post=9208"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anafric.es\/ca\/wp-json\/wp\/v2\/tags?post=9208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}