PROVACUNO continues to consolidate its position as a benchmark in the beef sector, this time with its outstanding participation in the Salamaq 2024 fair. This event, which will take place from September 5 to 9, is one of the most important in the national agricultural calendar, becoming an ideal showcase for PROVACUNO to show the work it does in the field of innovation, environmental sustainability, communication and internationalization of the beef sector.
PROVACUNO will take advantage of its participation in Salamaq to strengthen its dialogue with the different actors in the sector, from livestock farmers to companies in the sector, including the media
PROVACUNO’s presence at Salamaq underlines its fundamental role in defending the interests of livestock farmers, industrialists and beef butchers in Spain. During the fair, the organization will focus on publicizing its key initiatives, such as national and international promotional campaigns that seek to enhance the quality and sustainability of Spanish beef, both in established and emerging markets.
In addition, PROVACUNO will take advantage of its participation in Salamaq to strengthen its dialogue with the different actors in the sector, from livestock farmers to companies in the sector, including the media. In this way, it reaffirms its role as a meeting point and union between all the links in the beef value chain, working to show the reality of a sector and a product as beneficial as beef.
The Salamaq 2024 fair is an opportunity for PROVACUNO to inform about the future projects that the interprofessional is going to launch, as well as to explain the latest work carried out throughout this year, where it continues to bet on projects that promote Spanish beef.